Be unforgettable, rare and true.

Be unforgettable, rare and true.

Website copy for forward-thinking brands.

Photo of a black and white mural. It features weird images of creatures, a man with a beak-like mask, etc.

A great website is more than just words and SEO. It’s a peek into the soul of your business: its distinct personality, core values and unique story.

Future-proof your website.

The times are a-changing, with economic shifts and the AI revolution reshaping every industry.

When it comes to marketing and communications, human creativity and deep empathy will be our strongest allies for navigating this Brave New World.

With websites increasing as a ‘first-stop’ destination for prospects and partners alike, infusing yours with a timeless, human-centric message is a solid investment in future-proofing your business.

Be prepared for what’s up ahead.

Rida Mortada, B. Eng - Head of Business Development, MEDILab

“We had the pleasure of working with Simile for the development of Medilab.com. From the outset, Nadia took the time to deeply understand what we do, in order to deliver our message in the most clear and reader-friendly way possible. Her commitment to truly grasping our mission, values, audience, and the intricate details of our services was evident from our very first meeting.”

Website Copy Packages & Rates

The Bronze, Silver, and Gold packages are for businesses who are looking for fresh copy for their entire website.

Bronze is bold.

  • This package is suitable for small businesses who are just getting started on the web (or already have a basic site that they want to level up). At its core, this package is grounded in a solid brand messaging strategy, generated from an exploration and analysis of your services, brand values, primary target audience, competitors and more.

    It includes:

    • 120-minute strategy call and onboarding questionnaire (where we learn the in’s and out’s of your brand)

    • 5-6 pages of high-converting website copy

    • Fresh, updated messaging that reflects how awesome you truly are

    • Collaboration with your web developer/designer

    • SEO copywriting, which includes keyword research and competitor analysis, as well as header tags, meta titles, meta descriptions, etc. 

    • 2 rounds of surgical revisions

  • Starting at CAD 4,900 (plus applicable taxes for residents/businesses in Canada); option to pay in 2-3 instalments.

Scintillating silver.

  • Good for businesses who are expanding and require fresh, authentic website copy. This package includes more website pages than the bronze package but remains grounded in a solid brand messaging strategy.

    It includes:

    • 120-minute strategy call and onboarding questionnaire (where we learn the in’s and out’s of your brand)

    • 7-9 pages of high-converting website copy

    • Fresh, updated messaging that reflects how awesome you truly are

    • Collaboration with your web developer/designer

    • SEO copywriting, which includes dedicated keyword research and competitor analysis, as well as header tags, meta titles, meta descriptions, etc. 

    • 2 rounds of surgical revisions

  • Starting at CAD 6,200 (plus applicable taxes for residents/businesses in Canada); option to pay in 2-3 installments.

Go for the gold.

  • This website package is for established businesses (or their web and/or marketing agencies), who seek pristine copy in addition to solid messaging. It’s the ultimate mélange of marketing & brand strategy meets superior copywriting; generally for websites of 10+ pages.

    This package includes all the features of the Bronze/Silver packages, in addition to:

    • 1 complimentary blog post

  • Starting at CAD 8500

Can’t find what you’re looking for?

Our website packages are fully customizable. If you have a specific project in mind, we’d love to chat.

Website copy for freelancers and artists.


Charting the path to self-employment or full-time artist isn’t for the faint at heart. We feel you and understand the hustle that’s required to grow your brand.

That’s why we’ve put together a special offering.

Whether you’re building a new website—or improving upon your current one—we’ll help you tell your story with the authenticity and marketability that it deserves.

The package includes:

  • 4 pages, typically: Home, About, Services, Contact.

  • Articulation of your unique story and how you’re different—messaging that you get to re-use over and over again on social, in sales’ calls, etc. ;)

  • 2 x 60-minute strategy calls: A deep-dive into your brand and goals.

Communicate who you are and why buyers should choose you, with clarity and impact.

Let’s make your website your strongest marketing tool!

Limited-time offer for Fall 2024*: from CAD 1,250 (payable in 2-3 instalments)

*Does not include SEO keyword research and competitor analysis.

Our strategic process.

1. Get to know your brand

The first step is to get better acquainted. We’ll ask lots of questions about your brand including your products/services, differentiators, values, marketing goals, origin story, and more.

2. Explore your target market

Subsequently, we’ll want to understand your target market or primary audience. This includes an exploration of their pain points, needs, preferences, and why they should choose you.

3. Examine & analyze your competitors

By analyzing your competitors’ messaging and keyword metrics, we identify opportunities to differentiate your brand. Combined with steps 1 & 2, these insights enable us to craft compelling content that resonates with your audience while showcasing how you’re different.

Other website copy services.

  • Finalized your copy but need an editor’s meticulous touch?

    Starting at CAD $75/page.

  • If you’d like strategic advice on how to further future-proof your site (guidance on which sections to include to bolster the user experience and SEO), don’t hesitate to ask about this add-on feature.

    Starting at CAD $275 

  • Do you need fresh web content without the SEO research and competitor analysis?

    No problem, we can still produce web copy that shines.

    Get in touch for a free consultation.

Human creativity and deep empathy in communications and marketing will be our strongest allies for navigating this Brave New World.

Stale, robotic language—and pop-school psychology—will no longer cut it.

No: I'm not robot.

No: I'm not robot.

#copythatcuts

#copythatcuts

Who are you?

Who are you?